PAT DORSEY, CFA, is the Director of Stock Analysis for Morningstar, Inc. He writes regularly for Morningstar.com and heads Morningstar's team of equity analysts. He was instrumental in developing the Morningstar Rating for stocks and played a key role in building Morningstar's stock coverage. Dorsey is widely quoted in the media, including USA Today, U.S. News & World Report, NBC Nightly News, CNBC, and CNN. He also appears weekly on the Bulls and Bears financial show on FOX News Channel.
MORNINGSTAR, INC. is a Chicago-based global investment research firm. Morningstar is known for its independent research and analysis of stocks, mutual funds, exchange-traded funds, closed-end funds, and more. Morningstar is a trusted source for individuals, financial advisors, and financial institutions.
Introduction: Picking Great Stocks Is Tough.
Chapter 1. The Five Rules for Successful Stock Investing.
Chapter 2. Seven Mistakes to Avoid.
Chapter 3. Economic Moats.
Chapter 4. The Language of Investing.
Chapter 5. Financial Statements Explained.
Chapter 6. Analyzing a Company- The Basics.
Chapter 7. Analyzing a Company-Management.
Chapter 8. Avoiding Financial Fakery.
Chapter 9. Valuation- The Basics.
Chapter 10. Valuation-Intrinsic Value.
Chapter 11. Putting It All Together.
Chapter 12. The 10-Minute Test.
Chapter 13. A Guided Tour of the Market.
Chapter 14. Health Care.
Chapter 15. Consumer Services.
Chapter 16. Business Services.
Chapter 17. Banks.
Chapter 18. Asset Management and Insurance.
Chapter 19. Software.
Chapter 20. Hardware.
Chapter 21. Media.
Chapter 22. Telecom.
Chapter 23. Consumer Goods.
Chapter 24. Industrial Materials.
Chapter 25. Energy.
Chapter 26. Utilities.