DAVID A. PEOPLES is an internationally known author and speaker on the subject of presenting, persuading, and winning. As IBM's first consulting instructor, he trained over 8,000 IBM salespeople. He is also the author of the bestselling books Supercharge Your Selling: 60 Tips in 60 Minutes and Presentations Plus, winner of the Maventec Award.
Why Call at the Top?.
How to Identify the Decision Makers.
Am I Going to Win or Lose?.
How to Meet Mr./Ms.
Big.
One-Half Day at the CIA.
Sizing Up Mr./Ms.
Big.
What to Talk About?.
The Art of Persuasion.
Presenting the Answer.
Dream, Desire, and Fire.
Epilogue.
