What Business Are You In?.
Do You Have What It Takes to Be In Business?.
What Is Service?.
Service Selling.
The Six Characteristics of an Effective Sales Organization.
What Do Star Salespeople Do?.
Making the Sales Process Flawless.
Meeting Prospective Clients for the First Time.
Interacting with Clients--Delivering the Goods.
Growing Your Business Through Referrals.
Selected Bibliography.
Do You Have Any Comments?.
Index.