Kevin Keasey is Professor of Financial Services at the University of Leeds and Director of the International Institute of Banking and Financial Services. Robert Hudson and Kevin Littler are Senior Researcher Fellows at the International Institute of Banking and Financial Services. Both are also experienced as practitioners.
THE MYTHS AND REALITIES OF STOCK MARKET INVESTMENT.
The Attractions of Equity Investment.
The History of the Stock Market.
THE BASIC FACTS.
Shares and Events.
The Analysis of Company Accounts.
ACADEMIC PERSPECTIVES ON MARKET BEHAVIOUR.
Statistics and the Scientific Approach.
Economics and Market Rationality.
CLASSICAL APPROACHES TO INVESTMENT.
Market Traders and Technical Analysis.
Top Down Investment.
INVESTMENT GURUS AND AUTHORS.
Technical Investors and Traders.
Top Down Investment Gurus.
Fundamental Analysis Gurus.
Personal Financial Planning.
Stock Market Advice to the Reader.
The Practicalities of Dealing in Shares.