STEPHEN F. JABLONSKY, PhD, CPA, is the senior member of The Management Communications Group and a faculty member at Penn State University. He helps managers see how they can develop a better understanding of their businesses through financial information. He has written numerous articles and monographs for various publications, and holds a BS, an MAS, and a PhD in accountancy from the University of Illinois. This is his fifth book.
NOAH P. BARSKY, PhD, CPA, CMA, is a faculty member in the College of Commerce & Finance at Villanova University. His research and teaching focus on how corporations use performance measurement systems to integrate strategy, control, and accountability. Mr. Barsky has published articles in various academic and professional journals. He received his BS and MS from Penn State University and his PhD from the University of Connecticut.
FINANCIAL STATEMENTS AND BUSINESS STRATEGY.
Financial Statements and Business Strategy.
Strategic Profit Model: Margin Management.
Strategic Profit Model: Asset Management.
Strategic Profit Model: Return on Assets.
Strategic Profit Model: Financial Management.
Strategic Profit Model: Comprehensive Management.
Strategic Financing Model: Long-Term Investment and Financing.
Strategic Financing Model: Financing the Business.
MARKET VALUATION AND BUSINESS STRATEGY.
Market Valuation: Market Performance Measures.
Market Valuation: Long-Term Debt.
Market Valuation: Common Stock.
Market Valuation: Strategic Profit Model Revisited.
Appendices: Case Studies.
Introduction to Case Studies.
Appendix A: Dell Computer Corporation.
Appendix B: Pfizer, Inc.
Appendix C: Cisco Systems.