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Tomorrow's World: A Look at the Demographic and Socio-economic Structure of the World in 2032


How the world's demographic and socio-economic landscape will change over the next two decades

Tomorrow's World maps out the world's near future through the lens of demography, dealing with issues of health and wealth; death and taxes; buying and selling; education and progress; and how and where we choose to live. The last century saw the world's population quadruple, the emergence of mega-cities and increased urbanisation, and large changes in fertility, mortality, healthcare, education, and income. The world we live in today was profoundly shaped by those changes. This book looks at what's happening now and how demographic changes will reshape the twenty-first century. It highlights the most significant current demographic realities and explains the implications they'll have for our near future. If you run a business, manage a brand, or just want to know what the future looks like, Tomorrow's World is a must-read.

  • A vitally important look at demographic trends how they will effect labour, education, population, economics, and business in this century
  • Written by the founder and Managing Director of Global Demographics Ltd., a leading demographic agency that consults with companies on market and business planning
  • A must-read book for economists, financial analysts, brand managers, and business leaders

If you ever wanted to know what tomorrow's world will look like, you have to start by looking at the world today. This book reveals how the experts expect our socio-economic landscape to evolve, identifying threats and opportunities along the way.



Chapter 1
The Present Demographic Scenario
The Current State of Global Demography
A World Divided
Household Incomes

Chapter 2
Population Change by 2032
Migration, Births and Death Rates
The Implications of Population Changes
The Changing Age Profile

Chapter 3
Tomorrow’s Household
The Modern Household
The Impact on the Nature of Tomorrow’s Households
Employment and Dependency Ratios

Chapter 4
Education and Productivity
The Education Index
The Future Demand for Education (and Standards)
Education’s Impact on Society
Can India Catch Up?
Strategic Implications from this Chapter

Chapter 5
The Evolving Labour Force
Factors Influencing the Size and Value of the Labour Force
Strategic Implications

Chapter 6
Where in the World is the Money?
Elephants in the Room
Usefulness of GDP for Evaluating the Potential of the Consumer Market of One Country Relative to Another?
What Is the Best Way to Compare Expenditure between Countries?
So Where Is the Money?
Relative Average Household Incomes per capita in 2012
Where will the money be in the future?
The Future for Household Incomes
Deciding Whether to Save or Spend

Chapter 7
Distribution of Households by Income
The Distribution of Households by Income
Location of the Different Income Segments
Who Are the Middle Class?
Purchasing Power Parity (PPP): When Not to Use It
Strategic Implications

Chapter 8
The Changing Pattern of Consumer Expenditure
The Basic Relationship between Consumption and Affluence
Changes in Expenditure by Income Segment and Region
Age Group and Expenditure - Where Should Brands Target Their Efforts in Future?
Strategic Implications

Chapter 9
The Health Tsunami
The Relationship between Ageing and Demand for Health Services
The Cost of Health Care

Chapter 10
Behind the Hype: the Future for China and India
China: A Special Case
The Future for India
Strategic Implications

Chapter 11

About the Author